Teradata ( NYSE: TDC) and ActionIQ revealed today a brand-new joint-offering for marketing and client experience (CX) activations for Teradata VantageCloud consumers. This brand-new offering, that includes combination with VantageCloud and ActionIQ, is now total and all set for consumers. The cooperation highlights Teradata’s open and linked community, that includes a strong collaboration with ActionIQ to take advantage of the business’ cumulative know-how in marketing and advertising innovation for CX.
Together, the 2 business intend to equalize access to client information throughout the business while offering technical groups with boosted control. By integrating the balanced information method and advanced analytics of Teradata VantageCloud with the complete ability of ActionIQ’s modern-day client experience apps, companies can acquire a detailed 360-degree view of consumers, cultivate more significant engagements, and provide exceptional experiences.
” The collaboration in between Teradata and ActionIQ is a win for consumers thinking about boosting their client experience and driving rewarding development,” stated Lisa Stewart, Senior Citizen Vice President, Worldwide Partners and Alliances at Teradata. “With ActionIQ’s know-how in marketing and advertising innovation for CX, integrated with Teradata’s total cloud analytics and information platform, companies can open the complete capacity of their client information, improve dexterity, speed up time-to-value, and provide remarkable client experiences.”
” Teradata’s unrivaled tradition in information analytics and ActionIQ’s marketer-friendly CDP (client information platform) position us to redefine client experiences,” stated Tasso Argyros, ActionIQ CEO and Creator. “Our shared vision is to empower companies, making it possible for faster development, much better choices, and real client connections.”
With Teradata VantageCloud, the total cloud analytics and information platform, and ActionIQ, companies can open quicker development, much better decision-making, and boosted client experiences, especially for AI and ML. ActionIQ’s distinct composable architecture provides user friendly, self-service information access to online marketers while pressing inquiries into VantageCloud for the very best of both worlds in regards to efficiency, business scale and security. This permits organization groups to acquire direct, however managed, access to information, making it possible for self-serve usage cases through smooth and scalable combinations with owned and paid channels. IT and information groups will gain from absolutely no information latency, scalable governance, and carefree combinations, maximizing resources formerly invested in handling ever-changing requirements. This collaboration is developed to future-proof acquisition marketing methods, increases commitment, and enhances retention for organization groups.
ActionIQ will use a series of options to Teradata VantageCloud consumers:
-
.
- ActionIQ Audience Center is an audience division tool making it possible for efficient management of audience information for targeted marketing projects and customized client interactions.
- Real-Time CX permits real-time access to client profiles and habits for tailored client experiences.
- IdentityPlus supplies extensive identity resolution abilities that provide much deeper insights into client identities and habits, leading to tailored experiences and enhanced targeting.
- Journey Orchestration provides a drag-and-drop canvas for constructing multi-step, multi-channel client journeys. As an outcome of this brand-new collaboration, all of these applications can now map straight to Teradata VantageCloud.
.
.
.
.
ActionIQ will sign up with Teradata at the Teradata Possible occasion in Orlando on October 2-4 to share more information with consumers.
About ActionIQ
. ActionIQ is a brand-new sort of composable client information platform for business brand names who wish to grow faster and provide significant experiences for their consumers. Developed for information in continuous movement, ActionIQ’s distinct composable architecture offers online marketers simple and safe methods to trigger information throughout the client experience while keeping information safely where it lives. Unify information from any source, construct clever audiences, fix client identities, and style customized interactions that open income throughout the whole client lifecycle– all while assisting technical groups extend existing innovation financial investments to handle information governance, expenses, and efficiency. Business brand names such as Albertsons, Atlassian, Bloomberg, DoorDash, HP, and a lot more usage ActionIQ to drive development through amazing client experiences. Find out more at actioniq.com
.
At Teradata, our company believe that individuals grow when empowered with much better details. Our best-in-class cloud analytics and information platform provides the balanced information and relied on AI/ML companies require for positive decision-making, faster development, and impactful organization outcomes. See how at Teradata.com
.